WBSP038: Grow Your Business by Ruling Social Media Through Trust and Authenticity w/ Lorena Acosta

WBSRocks: Business Growth with ERP and Digital Transformation

Sam Gupta에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Sam Gupta 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

3y ago 36:10

MP3•에피소드 홈

We all understand the power of social media and its influence. But how to build authority and your tribe on social media? What works when it comes to building a large audience around your expertise and interests? Is it the subject-matter expertise, industry awareness, or something else? These are the questions you will have if you wish to have a strong personal brand and thought leadership in your industry.

In today's episode, we have our guest Lorena Acosta, who takes us through her journey of amassing millions of followers on LinkedIn. She also discusses the most critical factors that are important for anyone to be successful on social media. Finally, she discusses the mistakes executives make in focusing on subject-matter expertise and knowledge rather than trust and authenticity.

For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.

580 에피소드

#MBA #Business #Sam Gupta