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Rea & Associates에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Rea & Associates 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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280. Brands Aren’t Wrong – CEOs Are

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Manage episode 290841028 series 2416596
Rea & Associates에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Rea & Associates 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

How important is your company’s brand? As a business leader, you’ve worked hard to build a company on key values, instill solid company culture, and deliver an excellent experience. These qualities have all shaped your business’s brand. But what if you were faced with a really tempting opportunity or a decision that would ultimately take you out of sync with the brand you work so hard to build. What would you do?

Brad Circone is a branding expert who has helped develop the brand voice of countless companies. We’re going to talk about why brand is, ultimately, so important to the future success of your organization.

Listen to this episode of unsuitable to learn:

  • How to know when to break the rules
  • The value of story holders
  • How to reframe your brand

Learn more about this topic:


If you like this episode of unsuitable on Rea Radio, hit the like button or share it on social media. You can also use #ReaRadio to join the conversation. You can also watch the podcast in action on the Rea & Associates YouTube channel and access additional resources at www.reacpa.com/podcast.

  continue reading

213 에피소드

Artwork
icon공유
 
Manage episode 290841028 series 2416596
Rea & Associates에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Rea & Associates 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

How important is your company’s brand? As a business leader, you’ve worked hard to build a company on key values, instill solid company culture, and deliver an excellent experience. These qualities have all shaped your business’s brand. But what if you were faced with a really tempting opportunity or a decision that would ultimately take you out of sync with the brand you work so hard to build. What would you do?

Brad Circone is a branding expert who has helped develop the brand voice of countless companies. We’re going to talk about why brand is, ultimately, so important to the future success of your organization.

Listen to this episode of unsuitable to learn:

  • How to know when to break the rules
  • The value of story holders
  • How to reframe your brand

Learn more about this topic:


If you like this episode of unsuitable on Rea Radio, hit the like button or share it on social media. You can also use #ReaRadio to join the conversation. You can also watch the podcast in action on the Rea & Associates YouTube channel and access additional resources at www.reacpa.com/podcast.

  continue reading

213 에피소드

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