Lar Veale 'Embedding Jobs to be Done into banking'


Manage episode 290953469 series 2061378
Player FM과 저희 커뮤니티의 Gerry Scullion and This is HCD 콘텐츠는 모두 원 저작자에게 속하며 Player FM이 아닌 작가가 저작권을 갖습니다. 오디오는 해당 서버에서 직접 스트리밍 됩니다. 구독 버튼을 눌러 Player FM에서 업데이트 현황을 확인하세요. 혹은 다른 팟캐스트 앱에서 URL을 불러오세요.

Just announced 'Doing Design Festival V2' - June 18 2021

Today on the show we have Lar Veale, Lead UX Designer for Business Banking in AIB - one of Ireland’s biggest banks. We speak about the journey both Lar and AIB went on introducing Jobs to be Done, and what this actually entailed. I have little experience with JTBD, so I was extra curious and approached the conversation as someone curious about some of the caveats that come with introducing new ‘things’.

More from This is HCD

See for privacy information.

177 에피소드