Leading Successful Change Through Storytelling - 220

The Speaking Club: Mastering the Art of Public Speaking

So many organisations struggle to implement change effectively. Certainly in my many years of being involved in projects and big change programmes, I rarely saw one that didn’t overrun, exceed the budget and lose employee goodwill along the way. It wasn’t until I left the corporate world and trained in marketing, sales and influencing that I understood why it happened so often, and how to proactively dismantle the barriers and obstacles that get in the way.

So … in this show I want to answer two questions for you:

1. Why are most organisations crap at effecting change?
2. How can stories help leaders to make change happen successfully?

And just so that we’re on the same page … to me successful change means minimal deviation from plan and budget, minimal disruption and minimal loss of employee goodwill.

Enjoy!

What you’ll learn:

• Why most organisations struggle to implement change successfully
• The Star Trek story that illustrates why change is hard.
• Why I fell out of love with the 80’s Highlander film and how that can help you win hearts and minds.
• The map for a story led change talk
• How to use that map to create your talk
• Why you should pay extra attention to the questions you get asked by your audience
• The three different groups you will find in every change scenario.
• Why you don’t need to be creative to use stories in your talks

And more!!

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