SBP 047: Timeless Principles for Building A Strong Brand for Your Business

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Manage episode 287197771 series 2871315
Player FM과 저희 커뮤니티의 John-Paul Iwuoha 콘텐츠는 모두 원 저작자에게 속하며 Player FM이 아닌 작가가 저작권을 갖습니다. 오디오는 해당 서버에서 직접 스트리밍 됩니다. 구독 버튼을 눌러 Player FM에서 업데이트 현황을 확인하세요. 혹은 다른 팟캐스트 앱에서 URL을 불러오세요.

Can a small business have a strong brand?

These days, “branding” is one of the fastest ways to make an entrepreneur or business owner spend money.

The industry is booming, and it’s not surprising we have a lot of branding experts these days.

But branding is a two-edged sword.

If you understand the value of branding and use it to your advantage, a strong brand can significantly boost the profile of your business.

But if you don’t get it, you can lose a lot of money trying to “brand” your business.

So, when is the right time to start building a brand for your business?

What are the signs that prove that a business has a strong brand?

And what do most of the top brands in the world have in common with the military, religious groups, and sports fans?

What you’re about to learn will change how you see branding forever.

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