The Meaning of the Super Bowl Ads: A Discussion with Rabbi Uri Cohen


Manage episode 178318857 series 1428626
Player FM과 저희 커뮤니티의 Scott Kahnversation: Ideas About Everything and Jewish Coffee House 콘텐츠는 모두 원 저작자에게 속하며 Player FM이 아닌 작가가 저작권을 갖습니다. 오디오는 해당 서버에서 직접 스트리밍 됩니다. 구독 버튼을 눌러 Player FM에서 업데이트 현황을 확인하세요. 혹은 다른 팟캐스트 앱에서 URL을 불러오세요.
Super Bowl LI was thrilling, particularly for New England Patriots fans. But there was another spectator sport taking place at the same time as the football game: the Super Bowl commercials, in which hundreds of millions of dollars were at stake. What were the advertisers' goals? What were they really trying to say? What metamessages were they attempting to communicate? And who was successful, and who was not? For the answers, join us on the Scott Kahnversation for a 2017 Super Bowl Commercials analysis! Rabbi Uri Cohen explains the thinking behind the live Snickers ad, controversy over the 84 Lumber "Wall" commercial, the success or failure of the (Israel-based) Wix campaign, what Bud Light was thinking by reintroducing '80s dog icon Spuds McKenzie, and more!

11 에피소드