Player FM 앱으로 오프라인으로 전환하세요!
315 The Ministry of Common Sense by Martin Lindstrom
Manage episode 282902608 series 64151
The Ministry of Common Sense: How to Eliminate Bureaucratic Red Tape, Bad Excuses, and Corporate BS by Martin Lindstrom
A humorous yet practical five-step guide to ridding ourselves—and our companies—of the bureaucratic bottlenecks and red tape that plague every office
You try to reserve a conference room for a crucial client meeting via your company’s new-and-improved computer service, only to find that every conference room is booked–seemingly forever.
Your weekly conference call is hijacked by video screens freezing, cords not working, and employees dropping in and out.
You then sit through an endless PowerPoint presentation that everyone claims they’ve read, no one has, and that could have been summarized in one page.
What has happened to common sense? And how can we get it back?
Companies, it seems, have become so entangled in their own internal issues, and further beset by reams of invisible red tape, that they’ve lost sight of their core purpose. Inevitably, they pay the price.
Best-selling author Martin Lindstrom combines numerous real‑life examples of corporate common sense gone wrong with his own ingenious plan for restoring logic—and sanity—to the companies and people that need it most.
A must-read for today’s executives, managers, and office workers, The Ministry of Common Sense is funny, entertaining, and immensely practical.
Click here for this episode's website page with the links mentioned during the interview...
https://www.salesartillery.com/marketing-book-podcast/ministry-common-sense-martin-lindstrom
564 에피소드
Manage episode 282902608 series 64151
The Ministry of Common Sense: How to Eliminate Bureaucratic Red Tape, Bad Excuses, and Corporate BS by Martin Lindstrom
A humorous yet practical five-step guide to ridding ourselves—and our companies—of the bureaucratic bottlenecks and red tape that plague every office
You try to reserve a conference room for a crucial client meeting via your company’s new-and-improved computer service, only to find that every conference room is booked–seemingly forever.
Your weekly conference call is hijacked by video screens freezing, cords not working, and employees dropping in and out.
You then sit through an endless PowerPoint presentation that everyone claims they’ve read, no one has, and that could have been summarized in one page.
What has happened to common sense? And how can we get it back?
Companies, it seems, have become so entangled in their own internal issues, and further beset by reams of invisible red tape, that they’ve lost sight of their core purpose. Inevitably, they pay the price.
Best-selling author Martin Lindstrom combines numerous real‑life examples of corporate common sense gone wrong with his own ingenious plan for restoring logic—and sanity—to the companies and people that need it most.
A must-read for today’s executives, managers, and office workers, The Ministry of Common Sense is funny, entertaining, and immensely practical.
Click here for this episode's website page with the links mentioned during the interview...
https://www.salesartillery.com/marketing-book-podcast/ministry-common-sense-martin-lindstrom
564 에피소드
모든 에피소드
×플레이어 FM에 오신것을 환영합니다!
플레이어 FM은 웹에서 고품질 팟캐스트를 검색하여 지금 바로 즐길 수 있도록 합니다. 최고의 팟캐스트 앱이며 Android, iPhone 및 웹에서도 작동합니다. 장치 간 구독 동기화를 위해 가입하세요.