Episode 31: Bringing the Human Back into Your Brand


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Player FM과 저희 커뮤니티의 Jo Gifford 콘텐츠는 모두 원 저작자에게 속하며 Player FM이 아닌 작가가 저작권을 갖습니다. 오디오는 해당 서버에서 직접 스트리밍 됩니다. 구독 버튼을 눌러 Player FM에서 업데이트 현황을 확인하세요. 혹은 다른 팟캐스트 앱에서 URL을 불러오세요.

In this episode, Jo talks about bringing human-centric marketing into your business, and using it to connect with your clients and audience.

In this Episode:

  • Using photography to inject personality and add a bit of an edge
  • Using video – a tool like Loom – as an easy and relatable way to communicate
  • Building a little bit of personal storytelling into your copy
  • But also considering your boundaries around sharing
  • ...and more

Mentioned in the show:
Jo's book, Brilliance Unboxed on Amazon here and Barnes and Noble here.
Email Jo to book a 1:1 session on jo@jogifford.co

Music credit: Joseph McDade

Connect with Jo on:

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