Manage episode 275024959 series 1932932
On previous episodes of the Impact Podcast, we’ve talked about Privacy by Design with Ann Cavoukian and Privacy as Trust with Ari Ezra Waldman. In this episode, we complete the trilogy by discussing Trust by Design with Nathan Kinch.
Trust can be a difficult topic to pin down and make actionable. Nathan and Jon discuss how Nathan has built a toolkit called Data Trust by Design to provide a systematic method through which organizations can design for trust and actually be worthy of it.
You'll Hear About:
- Why customers are willing to share data when they trust the company and product
- How you can sell more on a positive message of trust
- What metrics trust can impact
- How brands with trust outperform the competition
Who is Nathan Kinch?
Nathan Kinch is founder and CEO at Greater Than X, working at the forefront of the personal information economy.
Greater than X helps brands to evolve their culture, workflows and practices to systematically release verifiably trustworthy, data-enabled products and services to their customers.