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Liz Wilcox에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Liz Wilcox 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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the best time to send emails

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Manage episode 467427136 series 3601278
Liz Wilcox에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Liz Wilcox 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

If you've ever Googled "the best time to send emails," this episode is your reality check. Liz Wilcox — the Fresh Princess of Email Marketing — shares a refreshing, no-nonsense answer: the best time to send your emails is when you can get your butt in the chair. In this short but powerful episode, Liz explains why consistency matters more than fancy timing tools and how training your audience is as simple as showing up every week.

Episode Highlights
  • Why "the best time" isn't about algorithms or ESP send-time optimization tools — it's about your routine.

  • The problem with overcomplicating timing: most people need to send consistently before worrying about perfection.

  • How you can "train" your audience to expect your emails when you send them regularly.

  • Liz's own sending schedule:

    • Tuesdays — when she tends to procrastinate, so it's the perfect time to write.

    • Back in her RV days: Sunday evenings, when her travel audience was relaxing after a weekend trip.

  • Why the key to better open rates is not chasing the "ideal time," but building trust and predictability through routine.

  • When you've sent consistently for a year, then start experimenting with different days or times.

  • A reminder that consistency, not timing, is what trains readers (and inbox algorithms) to expect and open your emails.

Key Takeaways
  • Just send it: The best time to email is whenever you'll actually write and hit send.

  • Consistency beats strategy: A regular schedule builds audience trust and engagement.

  • Train your audience: People learn to expect your emails when you show up predictably.

  • Simplify to succeed: Don't "do the most" — focus on showing up first.

  • Experiment later: Once you're consistent, test timing to optimize results.

Links and Resources

Check out Liz's Email Marketing Membership here

Join the Email Sound Booth Facebook group here

Check out Liz's free welcome sequence here

Liz's Kit [Convertkit] affiliate link

Rather watch the Podcast? Check out WATCHLIZ.COM

Episode 49: The Only Email Metric I Care About

  continue reading

170 에피소드

Artwork
icon공유
 
Manage episode 467427136 series 3601278
Liz Wilcox에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Liz Wilcox 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

If you've ever Googled "the best time to send emails," this episode is your reality check. Liz Wilcox — the Fresh Princess of Email Marketing — shares a refreshing, no-nonsense answer: the best time to send your emails is when you can get your butt in the chair. In this short but powerful episode, Liz explains why consistency matters more than fancy timing tools and how training your audience is as simple as showing up every week.

Episode Highlights
  • Why "the best time" isn't about algorithms or ESP send-time optimization tools — it's about your routine.

  • The problem with overcomplicating timing: most people need to send consistently before worrying about perfection.

  • How you can "train" your audience to expect your emails when you send them regularly.

  • Liz's own sending schedule:

    • Tuesdays — when she tends to procrastinate, so it's the perfect time to write.

    • Back in her RV days: Sunday evenings, when her travel audience was relaxing after a weekend trip.

  • Why the key to better open rates is not chasing the "ideal time," but building trust and predictability through routine.

  • When you've sent consistently for a year, then start experimenting with different days or times.

  • A reminder that consistency, not timing, is what trains readers (and inbox algorithms) to expect and open your emails.

Key Takeaways
  • Just send it: The best time to email is whenever you'll actually write and hit send.

  • Consistency beats strategy: A regular schedule builds audience trust and engagement.

  • Train your audience: People learn to expect your emails when you show up predictably.

  • Simplify to succeed: Don't "do the most" — focus on showing up first.

  • Experiment later: Once you're consistent, test timing to optimize results.

Links and Resources

Check out Liz's Email Marketing Membership here

Join the Email Sound Booth Facebook group here

Check out Liz's free welcome sequence here

Liz's Kit [Convertkit] affiliate link

Rather watch the Podcast? Check out WATCHLIZ.COM

Episode 49: The Only Email Metric I Care About

  continue reading

170 에피소드

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