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Jesse Ness에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jesse Ness 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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How to Automate Your Facebook Ads and Google Shopping

36:54
 
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Manage episode 298195978 series 2475606
Jesse Ness에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jesse Ness 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

In our latest podcast, we talk to Ricardo Lasa, CEO of Kliken.com and an automated Google Shopping and Facebook Ads guru.

Kliken provides automated Facebook Ads and Google Shopping from your Ecwid Control Panel.

Ricardo shares what's coming for Google Shopping and Facebook Ads, and how you can get ready for the future now.

Topics of discussion include:

  • Why a multi-platform (and multi-Google) presence is needed.
  • Insights from analysis of multi-platform data gathering.
  • How Kliken streamlines onboarding and adds content creation, and ongoing maintenance for a complete ad campaign.
  • Using AI for driving decision-making on pricing, inventory, and bundling.
  • Using AI for improving suggestive selling at checkout.
  • Building organic presence on multiple sites.
  • New ways to think about product placement and promotion.
  • Testing ad campaigns with simulations.
  • How AI can improve your merchandising and logistics.
  • What a one-click campaign is.
  • How to optimize ad budget based on AI analysis.
  • Kliken's integration with Google My Business tools.

Ecwid Podcast on Ecwid

https://www.ecwid.com/blog/podcast

Ecwid Social Social Profiles:

Facebook:

https://www.facebook.com/ecwid

Instagram:

https://www.instagram.com/ecwid/

Youtube:

https://www.youtube.com/user/EcwidTeam

Twitter:

https://twitter.com/ecwid

Pinterest:

https://www.pinterest.com/ecwid/

Jesse Ness Social Profiles:

LinkedIn:

https://www.linkedin.com/in/jesseness/

Richard “RichE” Otey Social Profiles:

LinkedIn:

https://www.linkedin.com/in/richardotey/

Twitter:

https://twitter.com/RichardOtey

  continue reading

100 에피소드

Artwork
icon공유
 
Manage episode 298195978 series 2475606
Jesse Ness에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jesse Ness 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

In our latest podcast, we talk to Ricardo Lasa, CEO of Kliken.com and an automated Google Shopping and Facebook Ads guru.

Kliken provides automated Facebook Ads and Google Shopping from your Ecwid Control Panel.

Ricardo shares what's coming for Google Shopping and Facebook Ads, and how you can get ready for the future now.

Topics of discussion include:

  • Why a multi-platform (and multi-Google) presence is needed.
  • Insights from analysis of multi-platform data gathering.
  • How Kliken streamlines onboarding and adds content creation, and ongoing maintenance for a complete ad campaign.
  • Using AI for driving decision-making on pricing, inventory, and bundling.
  • Using AI for improving suggestive selling at checkout.
  • Building organic presence on multiple sites.
  • New ways to think about product placement and promotion.
  • Testing ad campaigns with simulations.
  • How AI can improve your merchandising and logistics.
  • What a one-click campaign is.
  • How to optimize ad budget based on AI analysis.
  • Kliken's integration with Google My Business tools.

Ecwid Podcast on Ecwid

https://www.ecwid.com/blog/podcast

Ecwid Social Social Profiles:

Facebook:

https://www.facebook.com/ecwid

Instagram:

https://www.instagram.com/ecwid/

Youtube:

https://www.youtube.com/user/EcwidTeam

Twitter:

https://twitter.com/ecwid

Pinterest:

https://www.pinterest.com/ecwid/

Jesse Ness Social Profiles:

LinkedIn:

https://www.linkedin.com/in/jesseness/

Richard “RichE” Otey Social Profiles:

LinkedIn:

https://www.linkedin.com/in/richardotey/

Twitter:

https://twitter.com/RichardOtey

  continue reading

100 에피소드

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