Player FM 앱으로 오프라인으로 전환하세요!
Probably You Should - Organic TikTok Growth with Ylane Duparc
Manage episode 355947094 series 2385502
Understanding how your business can market itself effectively on the wildly popular social media platform that is TikTok involves combining some traditional digital marketing savvy with innovative creative thinking to stand out from the crowd.
Ylane Duparc is the owner of Probably, a full-service TikTok agency that has been growing subscription bases and business for its clients in tough, perhaps more ‘boring’ industries such as finance.
Does the shotgun approach work (i.e. try everything if you’re just starting out on TikTok)? How do you turn views into subscribers and does it matter to the algorithm if your video looks like an ad?
Ylane unpacks this all with Mark in an episode of The DigitalMarketer that, like a great TikTok video itself, is easily digestible and imminently entertaining.
If you want to learn more about which lead magnets actually work, and how to turn your quantity of content into quality of engagement, then this episode is right up your alley.
Or should that be: top of your algorithm? Please join us.
Ylane Duparc is the owner of Probably Agency — ‘Organic Growth on TikTok Made Simple’.
A background in theater directing and being an early adopter on the viral video platform himself has allowed Ylane and his team to take some amazing clients from small to huge followings in more traditional spaces.
Ylane’s unique approach to problem solution, industry analysis, viewer engagement, and smart sales funnels has enabled him to offer a TikTok video subscription service that could successfully scale your business.
Key Takeaways:
02:15 Evaluating your audience, assessing what they’re looking for, and creating curiosity
04:35 Does the shotgun approach of ‘trying everything’ actually work?
06:10 Is it quantity over quality with regards to the amount of TikTok videos you post?
08:19 How to convert views into subscribers
10:00 Advice on turning views into leads and clients (monetizing your funnels)
12:46 Will your video suffer if you have too many links that make it seem like an ad?
14:37 Do any lead magnets work better than others? Clue: use the same medium
16:50 Applying Ylane’s creative background to TikTok
19:12 Engagement Tips: talking heads, industry analysis, script writing, and nailing the hook!
Connect with Ylane Duparc:
-Website - https://probablyagency.com/
Be sure to subscribe to the podcast at: https://www.digitalmarketer.com/podcast/
Facebook: https://www.facebook.com/digitalmarketer
Instagram: https://www.instagram.com/digitalmarketer/
LinkedIn: https://www.linkedin.com/company/digital-marketer/
This Month's Sponsors:
- Conversion Fanatics - Conversion Rate Optimization Agency
- Get 50% Off Monthly Blog Writing Service - BKA Content
More Resources from Scalable
More Shows You'll Love
- Perpetual Traffic - The #1 podcast for learning paid traffic and improving your conversions!
- Business Lunch - Sit down every week with some of the most successful people in the world. Hosted by Roland Frasier and Ryan Deiss
Mentioned in this episode:
Become A Certified E-Commerce Marketing Master
Take the Industry's Most Comprehensive E-Commerce Marketing Certification for the Modern Marketer!
310 에피소드
Manage episode 355947094 series 2385502
Understanding how your business can market itself effectively on the wildly popular social media platform that is TikTok involves combining some traditional digital marketing savvy with innovative creative thinking to stand out from the crowd.
Ylane Duparc is the owner of Probably, a full-service TikTok agency that has been growing subscription bases and business for its clients in tough, perhaps more ‘boring’ industries such as finance.
Does the shotgun approach work (i.e. try everything if you’re just starting out on TikTok)? How do you turn views into subscribers and does it matter to the algorithm if your video looks like an ad?
Ylane unpacks this all with Mark in an episode of The DigitalMarketer that, like a great TikTok video itself, is easily digestible and imminently entertaining.
If you want to learn more about which lead magnets actually work, and how to turn your quantity of content into quality of engagement, then this episode is right up your alley.
Or should that be: top of your algorithm? Please join us.
Ylane Duparc is the owner of Probably Agency — ‘Organic Growth on TikTok Made Simple’.
A background in theater directing and being an early adopter on the viral video platform himself has allowed Ylane and his team to take some amazing clients from small to huge followings in more traditional spaces.
Ylane’s unique approach to problem solution, industry analysis, viewer engagement, and smart sales funnels has enabled him to offer a TikTok video subscription service that could successfully scale your business.
Key Takeaways:
02:15 Evaluating your audience, assessing what they’re looking for, and creating curiosity
04:35 Does the shotgun approach of ‘trying everything’ actually work?
06:10 Is it quantity over quality with regards to the amount of TikTok videos you post?
08:19 How to convert views into subscribers
10:00 Advice on turning views into leads and clients (monetizing your funnels)
12:46 Will your video suffer if you have too many links that make it seem like an ad?
14:37 Do any lead magnets work better than others? Clue: use the same medium
16:50 Applying Ylane’s creative background to TikTok
19:12 Engagement Tips: talking heads, industry analysis, script writing, and nailing the hook!
Connect with Ylane Duparc:
-Website - https://probablyagency.com/
Be sure to subscribe to the podcast at: https://www.digitalmarketer.com/podcast/
Facebook: https://www.facebook.com/digitalmarketer
Instagram: https://www.instagram.com/digitalmarketer/
LinkedIn: https://www.linkedin.com/company/digital-marketer/
This Month's Sponsors:
- Conversion Fanatics - Conversion Rate Optimization Agency
- Get 50% Off Monthly Blog Writing Service - BKA Content
More Resources from Scalable
More Shows You'll Love
- Perpetual Traffic - The #1 podcast for learning paid traffic and improving your conversions!
- Business Lunch - Sit down every week with some of the most successful people in the world. Hosted by Roland Frasier and Ryan Deiss
Mentioned in this episode:
Become A Certified E-Commerce Marketing Master
Take the Industry's Most Comprehensive E-Commerce Marketing Certification for the Modern Marketer!
310 에피소드
모든 에피소드
×플레이어 FM에 오신것을 환영합니다!
플레이어 FM은 웹에서 고품질 팟캐스트를 검색하여 지금 바로 즐길 수 있도록 합니다. 최고의 팟캐스트 앱이며 Android, iPhone 및 웹에서도 작동합니다. 장치 간 구독 동기화를 위해 가입하세요.