S2Ep88: Which is King with Social Media: Quantity or Quality?
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In today’s episode, Allan welcomes back Brendan Kane. Brendan is the founder and CEO of Hook Point Agency. Since 2005 Brendan has helped the largest brands and celebrities in the world reverse engineer how to make content go viral. Allan and Brendan discuss why quality, not quantity, is most important when building content on social media. In addition, research plays an important role when creating content. It’s important to get smarter about how you construct your content to hold attention longer than others. The more work you put into understanding it, the better you’re going to be.
Follow Brendan on Instagram: https://www.instagram.com/brendankane/ or visit his webpage https://hookpoint.com/