S2E6: How to Communicate the Value of Your Product or Service


Manage episode 302361927 series 2810762
Player FM과 저희 커뮤니티의 Anna Steinfest 콘텐츠는 모두 원 저작자에게 속하며 Player FM이 아닌 작가가 저작권을 갖습니다. 오디오는 해당 서버에서 직접 스트리밍 됩니다. 구독 버튼을 눌러 Player FM에서 업데이트 현황을 확인하세요. 혹은 다른 팟캐스트 앱에서 URL을 불러오세요.

Today you will learn how to communicate the value of your product or service.
There is a simple formula for that - you have to answer two main questions - what are your customers buying and why are they buying it.
Another tip you will learn from Anna and Michael is that to change people's heads you have to change people's hearts.

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