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Episode 28: What is a Tagline and How to Create One
Manage episode 275058932 series 2810762
Anna Steinfest에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Anna Steinfest 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Today Dr. Michael Troyer and Anna Steinfest will explain what is a tagline and simple steps on how to create one an amazing tagline for your business.
The elevator pitch compels customers to think of and want your product or services. When you are asked what is your business – your response should be an intriguing “tag line” or sentence that should always lead to an immediate question: “Tell me more. It sounds interesting.”
It should be a short phrase or sentence – nothing more. Just let the reaction you need, for a longer conversation that should follow.
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