#34 - Shauna Armitage - marketing campaigns vs content marketing vs marketing funnels


Manage episode 287451104 series 1321629
Player FM과 저희 커뮤니티의 Small Business Sisterhood Podcast, Pepper Makepeace: Entrepreneur, Business Systems, Social Media Marketing Strategy, and Solopreneur Consulting 콘텐츠는 모두 원 저작자에게 속하며 Player FM이 아닌 작가가 저작권을 갖습니다. 오디오는 해당 서버에서 직접 스트리밍 됩니다. 구독 버튼을 눌러 Player FM에서 업데이트 현황을 확인하세요. 혹은 다른 팟캐스트 앱에서 URL을 불러오세요.
Shauna Armitage is a fractional marketing director for early-stage startups, guiding founders at all stages of growth in developing an impactful marketing program. Bridging the gap between consultant and agency, Shauna takes a hands-on approach in each and every business. Through her intensive client work, Shauna has helped her clients achieve results such as a 400% increase in website conversions and a 220% growth in sales leading to profitability and scalability. She is a Hubspot Certified professional with a certificate in Women’s Entrepreneurship from Cornell University. In this episode, Shauna shares just what exactly a Fractional Marketing Director does and how she came to create her business. She shares some great tips for marketing your business, even if you’re not a start-up. Shauna’s passion for growth based in not just strategy, but also integrity, really came through in our conversation and I encourage you to implement her suggestions for growing as an entrepreneur.

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