Top LinkedIn Ad Strategies to Increase Engagement and ROI with AJ Wilcox

Ecommerce Traffic & Conversion Podcast

Elevate your e-commerce strategy and drive unparalleled engagement with LinkedIn Ads!

In this episode, we dive into the power of LinkedIn Ads for boosting engagement and conversions with insights from AJ Wilcox, founder of B2Linked and a top LinkedIn Ads expert. He shares his extensive experience and innovative strategies for using LinkedIn Ads to target the right audience, optimize ad spend, and achieve significant growth.

Leverage LinkedIn to skyrocket your e-commerce business and tune in to this week’s episode of the Ecommerce Traffic & Conversion Podcast to start transforming your digital strategy today!

Learn how to become a Reputation King with our free online reputation management handbook for ecommerce. Get yours now at https://www.reputationking.com/

Scott Brandley, CEO of Shopper Approved and Trust Guard, boasts a 26-year career with over 40 software products. He is a Cialdini-Certified Ethical Influence Practitioner and Coach. In 2006, his software company drove the success of StomperNet, a massive internet launch. That year, he also founded Trust Guard, a website security company protecting businesses and consumers for over 17 years.

In 2010, Scott and his team launched Shopper Approved, an online rating platform, earning recognition as one of America's fastest-growing companies. Scott is also an author with a religious podcast called “Latter-Day Lights,” balances a love/hate relationship with golf, and cherishes family time.

Connect with Scott Brandley:

LinkedIn: https://www.linkedin.com/in/scott-brandley/

Duane “DJ” Sprague, CMO of Shopper Approved, is a conversion rate expert, and a Certified Behavioral Design Coach by the Online Influence Institute. As CMO of a billion-dollar national franchise, he leveraged the power of social proof and online reviews to improve SEO and accelerate growth, as he developed and managed a comprehensive online reputation management strategy that spanned nearly 200 websites.

He has written for Forbes, Small Biz Daily, and several industry trade magazines, contributed to several books and university course packs, and is quoted in the Los Angeles Times as a subject matter expert.

Connect with Duane “DJ” Sprague:

Linkedin: https://www.linkedin.com/in/duanesprague/

AJ Wilcox is the founder of B2Linked, the only ad agency certified as a LinkedIn partner, specializing in maximizing LinkedIn Ads performance while keeping costs efficient. With over $150M in managed LinkedIn Ads spend, AJ and his team have a proven track record of success, including managing five of LinkedIn's top 10-spending accounts. Passionate about LinkedIn Ads since 2011, AJ has grown B2Linked into a team of 12 experts, developing proprietary tools for unprecedented ad management scale. Ideal for B2B products with high deal sizes, white-collar recruiting, and higher education, AJ's strategies debunk the myth that LinkedIn Ads are ineffective. A sought-after speaker at over 80 conventions and a guest on 200+ podcasts, AJ shares his expertise to help businesses skyrocket their engagement using LinkedIn Ads.

Connect with AJ Wilcox:

Website: https://b2linked.com/

LinkedIn: https://www.linkedin.com/in/wilcoxaj/

X: https://x.com/wilcoxaj