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70. ByErim: Growing to Great Lengths
Manage episode 390613834 series 3540525
Jen Blandos에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jen Blandos 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
This week on Women on the Rise, Jen is joined by Erim Kaur, founder of luxury haircare brand ByErim. Erim shares how she turned her grandmother's traditional hair oil recipe into a seven-figure business. She discusses the importance of authenticity on social media and representation for women of colour entrepreneurs.
Episode Highlights:
- How sharing her raw entrepreneurial journey on social media helped build a loyal customer base
- The difference between representation and comparison for female entrepreneurs
- Evaluating partnership opportunities that align with your brand values
About Erim
Erim was recently awarded Beauty influencer of the year at the beauty world awards this year in UAE. She is a trichologist in training, and the recipient of the judges choice at the NatWest X Telegraph top 100 female entrepreneurs in the UK
- Find out more about Erim at ByErim.com
- Follow Erim on Instagram at https://instagram.com/erim
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