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How To Boost Brand Loyalty For Clients With UGC
Manage episode 303276290 series 2987438
Mike Allton and Stephanie Liu에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Mike Allton and Stephanie Liu 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
UGC is becoming a more and more important part of the marketing mix. But how can you use it to boost brand loyalty for your clients?
The problem is that most marketing agencies don't have a process in place to capture user generated content. As a result, they miss out on the opportunity to engage with their customers and enhance their brands. This leads to lower conversions and higher churn rates. Agencies need an easy way to get more UGC from their clients' channels so they can improve brand loyalty, increase customer engagement, and boost conversion rates.
Benedict Stöhr, CEO & Co-Founder of squarelovin joined us to talk about this topic. He shared his insights into how agencies can leverage user generated content in their campaigns and help build stronger relationships with their clients.
Hosted by long-time agency expert and communication coach, Stephanie Liu, you’ll learn:
- How UGC has evolved in recent years
- What opportunities exist today for brands and agencies to leverage UGC
- Best practices and tactics to help clients achieve their goals
Add next season’s Agency Accelerated shows to your calendar at agorapulse.com/calendar.
LINKS
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Powered by Agorapulse. Hosted by Stephanie Liu. Produced by Mike Allton.
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