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052 - Lead Generation
Manage episode 306394988 series 2931779
Gert Mellak, SEO, Gert Mellak, and SEO에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Gert Mellak, SEO, Gert Mellak, and SEO 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
People don't want the feeling of being pushed into purchasing something. They want to do it freely as their own decision. While ads are interesting and it may work sometimes for people to take action, they would rather do their own research. A research based on necessity will more likely get people ready for the moment to take the next step and that is to make the purchase. This is where SEO works as a powerful tool for lead generation because the content that you have created is targeted for a specific audience, one that speaks directly to their needs.
Podcast Highlights:
00:01 Prologue
01:04 Introduction of the topic
02:15 Paid ads vs SEO when it comes to lead generation
03:30 Why doesn't the content convert?
04:14 The reasons why SEO is one of the most powerful tools in lead generation.
05:49 What can SEO Leverage do to help you leverage SEO to its fullest advantage?
06:31 End
Resources:
The ERICA SEO Framework:
https://seoleverage.com/seo-consulting/
Connect with Gert Mellak:
Website: https://seoleverage.com/
Email: info@seoleverage.com
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