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029 - Leverage Your Competitors' Weak Points
Manage episode 293501116 series 2931779
Gert Mellak, SEO, Gert Mellak, and SEO에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Gert Mellak, SEO, Gert Mellak, and SEO 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Looking into our competitors' website does not mean we are going to copy what's working for them, but more of analyzing what they have been doing. It's called competitive research and included in it is to look for their weak points, as well. From the information you have gathered you can come up with a game plan, and leverage on it for better processes and strategies.
Podcast Highlights:
00:00 Prologue
01:02 Introduction of the Topic
01:48 What is the VIP 20 and why is it important to do competitive research based on this?
02:18 What is the process of competitive research? (...What are some of the steps to follow?)
04:33 Why is it important to actively search for weak points on a competitor's website? (...And what are those weak points?)
07:34 An action step that Gert advises you to do in Google.
08:48 End
Connect with Gert Mellak:
Website: https://seoleverage.com/
Email: info@seoleverage.com
100 에피소드
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