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The Art of Sports Content w/Phoenix Suns' Shawn Deloney
Manage episode 308986445 series 2921383
Brian Clapp - Work in Sports에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Brian Clapp - Work in Sports 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
For sports brands, content creation is its version of show business. Check any sports social media feed and you’ll see energetic hype videos, crisp infographics, and trendy TikTok crazes. Fans can’t get enough of them when they come out, and then they move on to the next thing. Of course, that next thing could be more of the same, or it could be a new platform that the brand maneuvers into to stay relevant in another digital space.
Joining VP of Content and Engaged Learning Brian Clapp is the Phoenix Suns’ Shawn Deloney, the NBA franchise’s associate director of content. Deloney joined the Suns as a production assistant in 2011 while wrapping up his undergraduate at Arizona State and gained full-time employment as a digital video producer upon graduating in 2013. As a result, he lives in the sports social media sphere for the Suns and satisfies the fanbase’s unending appetite for content.
Catch the full episode of the WorkInSports Podcast where Clapp and Deloney discuss:
- What early memories of working in the sports industry stick with him today.
- How being with a winning team helps perform the day-to-day aspects of the job.
- The differences in content strategy between the NBA and NFL.
- The ins and outs of the gameday experience.
- How he balances working in sports with his family life.
300 에피소드
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