EP58: George Lois - Legendary Art Director, Designer, and Author


Manage episode 228766811 series 2399220
Player FM과 저희 커뮤니티의 Corey McLemore and Corey Cambridge 콘텐츠는 모두 원 저작자에게 속하며 Player FM이 아닌 작가가 저작권을 갖습니다. 오디오는 해당 서버에서 직접 스트리밍 됩니다. 구독 버튼을 눌러 Player FM에서 업데이트 현황을 확인하세요. 혹은 다른 팟캐스트 앱에서 URL을 불러오세요.

Our special guest this episode is the 87 year old legendary American art director, designer and author George Lois. George is one the greatest advertising minds of the 20th century serving as Esquire magazine’s art director throughout the 1960’s and creating over 90 covers for the magazine. One of his famous covers of Esquire you may know is his depiction of Muhammad Ali as St. Sebastian. He also launched MTV with it’s iconic ‘I want my MTV’ campaign and created that advertising strategy that made Tommy Hilfiger a fashion household name. He even created the popular phrase ‘If you got it flaunt it’. George is also the author of ‘Damn Good Advice (For People With Talent)’ which is an amazing good that I highly recommend for people working in creative industries.

In this interview I chat with George at his Manhattan apartment and he shares amazing stories about his upbringing in NYC, his college years at Pratt, he tells me stories behind his iconic campaigns for Tommy Hilfiger and MTV, how he met Muhammad Ali, and so much more.


This is episode was mixed by Mark Byrd.

Be sure to checkout Corey's other show 'OPP' which highlights America's top podcasters and the dope shows they created on Apple or Spotify

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