Narrative versus Fact – the 'asymmetric information warfare'

40:31
 
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Manage episode 211952788 series 2390224
Player FM과 저희 커뮤니티의 Neville Hobson, Thomas Stoeckle (strategic business development, LexisNexis BIS; co-chair Measurement Commission, and Institute for PR) 콘텐츠는 모두 원 저작자에게 속하며 Player FM이 아닌 작가가 저작권을 갖습니다. 오디오는 해당 서버에서 직접 스트리밍 됩니다. 구독 버튼을 눌러 Player FM에서 업데이트 현황을 확인하세요. 혹은 다른 팟캐스트 앱에서 URL을 불러오세요.

In their first SDF podcast of 2017, Neville, Sam and Thomas enjoy a wide-ranging conversation that looks at the issues of loss of trust in institutions, fake news and post-truth from the perspective of machine learning, psychology and personality mapping, political marketing, neurosciences, understanding audiences through better data, and ultimately how to tell more compelling stories with better data.

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