Manage episode 223787797 series 2128281
Ben Jeffries created his first business at the age of 15 and is now a CEO at the age of 22.
Partnering up with YouTube sensation Casper Lee, as a co-founder, in 2017, Ben was labelled as one of the young entrepreneurs to watch by both Alphr and Startups.co.uk having created Influencer.com.
Quoted as ‘The SOHO house of influencer platforms‘, you’ll hear why Ben’s team are partnering with large brands, such as Pretty Little Thing, to use male influencers to promote a female brands.
Hear what makes an influencer, how Ben’s team match brands with influencers,
And the challenges around influencer fraud…