“The BIG 3 in Sales” with Jerry Acuff

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The first and most important step in most sales endeavors as we all know is that initial engagement – opening a meaningful dialogue, and then ultimately onto a successful conclusion. But it’s literally those first few seconds that are so important. Jerry Acuff is founder & CEO of the sales consultancy, Delta Point, and he joins host Dan Walker with some help in this 10-minute podcast.

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