#202 S2 Episode 71 - 3 Underrated Ways Podcasting Can Drive Revenue for Sellers

Sales Transformation

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HIGHLIGHTS

01:05 Tip 1: Search podcasts your ideal guest has been on

01: Tip 2: Guest on podcasts

02:12 Reach out and follow up: A requirement before getting guest’s commitment

02:32 Tip 3: Look for podcasts trying to monetize their show and create partner or affiliate relationships with them

QUOTES

01:55 "You can find it on LinkedIn, get on book masterclass by sales cast. Um, we're going to cover all these strategies, but high level, you want to figure out what type of podcasts are your buyers or your customers or ICP listening. And those are the types of shows that you should go on. You should reach out to these people in a meaningful way."

02:32 "Solid simple single call to action at the end of every podcast that you go on. Right? So that's number two. And then the third way that you can actually use podcasting to drive revenue, as you can find podcasts that are looking to monetize their shows, there's many, um, successful shows. Trying to find ways to make money through their show and you can create partner or affiliate relationships with these shows."

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