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Avoid the #1 restaurant website mistake!
Manage episode 449842283 series 3600038
Erik Shellenberger에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Erik Shellenberger 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode of the Restaurant and Bar Marketing Podcast, host Erik Shellenberger reveals how to avoid the #1 restaurant website mistake that many owners unknowingly make. He explains that a restaurant website’s main goal is to attract new customers and increase foot traffic. However, many popular platforms like Pop Menu, BentoBox, and SpotHopper may look appealing, but they lack essential SEO tools to rank well on search engines. These platforms prioritize aesthetics and ease of use, but at a high monthly cost, they often fail to bring in more customers due to poor search visibility.
Shellenberger advocates for WordPress as the best platform for restaurants. To avoid the #1 restaurant website mistake, he recommends leveraging WordPress's flexibility and robust SEO plugins, like the All-in-One SEO Optimization Tool. This allows restaurant owners to optimize their sites fully, improve search rankings, and keep ongoing costs low. Instead of opting for platforms that strip essential SEO features, Shellenberger suggests focusing on a website that’s easy for search engines to understand and rank. By building a WordPress site with SEO in mind, you’ll ensure your restaurant website is more visible, functional, and effective in driving new business.
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