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Branding 101 featuring Mikeila Scheckenbach
Manage episode 301124635 series 2671850
Pru Chapman에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Pru Chapman 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Mikeila Scheckenbach is the owner and creative director of Bandit, a boutique creative studio, based in Sydney, Australia.
With 10 years of experience as a designer, her skills are grounded in crafting immersive brands. Her bread and butter is understanding people's visions, their target audiences and visualising unique creative solutions. She’s passionate about creating a studio that’s genuinely fun to be a part of, where clients reap the rewards and everyone is having a good time!
We're feating this episode to introduce our Business 101 series to celebrate the release of our Launching Legends program, which is our essential Business Basics course covering everything from business setup and systems through to making money and marketing - so that you startup the right way.
In this episode we cover:
- What is branding and what are the elements we should consider?
- What makes a stand out brand
- What the options are for people when it comes to branding
- How to work with designers & consultants when it comes to branding.
- Mikela’s advice to new business owners about branding.
- How to retain brand integrity and consistency in your brand.
For more details on our launching Legends program head to https://theownerscollective.com/launchinglegends and use the code PODCASTFRIENDS to grab $20 off!
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