Humanizing your Brand, Onboarding New Hires, and Exceeding Customer Expectations with Jason Blackmore
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Manage episode 297397169 series 2950261
In this episode, Chris talks with Jason Blackmore, Owner of JJAB Design, LLC, an architectural design firm based in Newport Beach.
Jason’s firm creates spaces for families, individuals, and entrepreneurs that not only fit their needs but also bring style and comfort to their everyday lives. Before JJAB Design, Jason worked for the design and planning firm EwingCole, where he learned the ins and outs of a thriving architectural firm.
Chris and Jason discuss the importance of humanizing your brand, the benefits of having a seamless onboarding process in a small business, and exceeding your customers’ expectations.
“I was working hard, keeping going, and I never changed my frame of mind from a struggling business owner to a successful business owner.” ~ Jason Blackmore
Main takeaways
- Humanize your brand. Create an approachable online presence so it’s easy for you to connect with customers.
- Creating family-friendly policies can increase workplace productivity and promote customer retention.
- Consider outsourcing parts of your life and work so you can focus on your core business. Make sure that newly-onboarded team members fully understand the company’s objectives and the duties at hand before they interact with your clients.
- The only way you can provide great service is by truly listening to your customers. When the customers think they are appreciated and their needs are being met, they stick with you over the long-term.
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