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What the science of fundraising is all about
Manage episode 307728187 series 2138951
There’s an art to fundraising but there’s not a one-size-fits-all approach for effective fundraising. At the same time, however, there is a science to why and how people give. In fact, there is a growing industry around the neuroscience of philanthropy and fundraising that helps us understand how people make decisions and what drives their behavior. Rob’s guest has many years of experience in the…
304 에피소드
Manage episode 307728187 series 2138951
There’s an art to fundraising but there’s not a one-size-fits-all approach for effective fundraising. At the same time, however, there is a science to why and how people give. In fact, there is a growing industry around the neuroscience of philanthropy and fundraising that helps us understand how people make decisions and what drives their behavior. Rob’s guest has many years of experience in the…
304 에피소드
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