Advertising Your Small Business With Warren Palley, Palley Advertising
Manage episode 469858902 series 3622743
Advertising can feel like a guessing game, but the right strategy makes all the difference. In this episode, we sit down with Warren Palley of Palley Advertising, the mastermind behind Cape Cod Gutter Monkeys’ radio success and a key player in helping American Gutter Monkeys franchisees expand their reach.
Warren Palley, of Palley Advertising shares how businesses can find their niche in traditional advertising, why radio still delivers results, and how working with the right advertising partners can make all the difference. From choosing the best stations to negotiating ad placements and maximizing your budget, this episode is packed with insights on making advertising work smarter—not harder.
Listen in and learn how to turn your marketing from an expense into an investment that keeps the phone ringing!
챕터
1. Introduction to/ Warren Palley, Palley Advertising (00:00:00)
2. Getting Cape Cod Gutter Monkey Business (00:02:59)
3. Cape Cod Market (00:05:45)
4. Changes In Advertising (00:07:00)
5. Importance of Local Radio Advertising (00:13:30)
6. Maximizing Advertising Budget and Value (00:17:00)
7. Bobby Downspout (00:25:00)
8. Advertising Invvsetment (00:28:00)
9. Importance of Consistency in Branding (00:33:00)
10. Changes in Advertising (00:37:18)
11. Importance of the Brand (00:45:59)
12. Wrap Up (00:52:06)
11 에피소드