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Why You Should Shift Marketing Spend to Buy More LinkedIn Ads #1720

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Manage episode 386704104 series 2807678
iHeartPodcasts에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 iHeartPodcasts 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Why You Should Shift Marketing Spend to Buy More LinkedIn Ads

In episode #1720, we talk about the effectiveness of LinkedIn as a marketing channel. While advertising on LinkedIn is expensive, Neil and Eric have noticed that lead conversion and LTV on this platform are generally higher. They also discuss a few strategies for targeting leads on this platform and why not just advertising but social media budget should be allocated to LinkedIn too. Tune in today!

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: Why You Should Shift Marketing Spend to Buy More LinkedIn Ads.
  • [00:28] LinkedIn ads are expensive but convert better for B2B than most channels.
  • [01:10] Neil’s LinkedIn clients have a better LTV, making LinkedIn ads cheaper in the long run.
  • [01:55] The organic reach on LinkedIn is great.
  • [02:00] Strategies for advertising and finding new clients on LinkedIn.
  • [02:50] Allocating not just advertising but social budget to LinkedIn.
  • [03:19] Please rate, review, and subscribe to this podcast!

Links Mentioned in Today’s Episode:

Gary V

The Marketing Millennials

Leave Some Feedback:

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

Connect with Us:

Learn more about your ad choices. Visit megaphone.fm/adchoices

See omnystudio.com/listener for privacy information.

  continue reading

2819 에피소드

Artwork
icon공유
 
Manage episode 386704104 series 2807678
iHeartPodcasts에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 iHeartPodcasts 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Why You Should Shift Marketing Spend to Buy More LinkedIn Ads

In episode #1720, we talk about the effectiveness of LinkedIn as a marketing channel. While advertising on LinkedIn is expensive, Neil and Eric have noticed that lead conversion and LTV on this platform are generally higher. They also discuss a few strategies for targeting leads on this platform and why not just advertising but social media budget should be allocated to LinkedIn too. Tune in today!

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: Why You Should Shift Marketing Spend to Buy More LinkedIn Ads.
  • [00:28] LinkedIn ads are expensive but convert better for B2B than most channels.
  • [01:10] Neil’s LinkedIn clients have a better LTV, making LinkedIn ads cheaper in the long run.
  • [01:55] The organic reach on LinkedIn is great.
  • [02:00] Strategies for advertising and finding new clients on LinkedIn.
  • [02:50] Allocating not just advertising but social budget to LinkedIn.
  • [03:19] Please rate, review, and subscribe to this podcast!

Links Mentioned in Today’s Episode:

Gary V

The Marketing Millennials

Leave Some Feedback:

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

Connect with Us:

Learn more about your ad choices. Visit megaphone.fm/adchoices

See omnystudio.com/listener for privacy information.

  continue reading

2819 에피소드

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