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Miranda Pearce - 'The injector mindset and how to supercharge your aesthetics business' #129
Manage episode 297031877 series 2770069
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Episode 129 hosts Miranda Pearce, an aesthetic marketing, mindset and motivation expert based in Manchester, UK.
She co-founded SkinViva, a leading cosmetic clinic with her husband Dr Tim Pearce and is self-taught in aesthetic marketing.
We open by discussing one of the most difficult conundrums that every injector encounters on their journey - how to price themselves within an incredibly saturated market? We'll drill down into what the value of a skilled injector is and how to feel confident charging appropriately for that.
We then explore how to improve communication and the value from our patients including reducing no shows, handling last-minute cancellations, increasing word of mouth referrals and improving patient loyalty.
Miranda shares her expertise on motivation and mindset when it comes to one of the most common barriers that injectors come up against- how to combat 'injecting anxiety', dealing with limiting beliefs and recovering their confidence after a complication.
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