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Inside Aesthetics에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Inside Aesthetics 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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Dr Cara McDonald - 'Why do patients have injectables & how do they choose their injector?' #166

1:30:09
 
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Manage episode 325621629 series 2770069
Inside Aesthetics에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Inside Aesthetics 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Episode 166 hosts Dr Cara Mcdonald based in Melbourne, Australia.

Cara is a leading dermatologist who specialises in managing skin cancer, rosacea, acne & cosmetic injectables. She's an international speaker for Allergan Aesthetics and an ambassador for La Roche Posay.

Over the last four years, she's conducted a survey on injectable patients that focusses on an very important question - why do patients like their injector and what drives their decision to stay with them or not?

We explore:

- How the topic and the study came about

- What the challenges were of doing a study during the pandemic

- How the study was designed and how it was organised?

- What the main objectives of the study were

- The key questions in the survey and how the data was captured

- The breakdown of the data

- How any assumptions and biases were managed

- What the primary reason was why patients returned to their injector?

- What’s most important for patients to feel comfortable with an injector?

- What percent of patients felt like they had one specific feature that needed ‘fixing’?

- What proportion of patients wanted to slow down aging but still look natural?

- What proportion of patients love the ‘done’ look?

- Whether patients are truly happy to invest in the best quality treatments & results

- What proportion of patient aren’t happy with their appearance, even after treatments?

- A formula for calculating how much trust you can gain from your patients

- A suggested model for how consultations might be done by injectors

IA PATREON:

Did you know that we have an online injectable education and business mentoring service called IA Patreon? Get access to the following benefits (depending on your tier):

- Access to four IA Whatsapp groups (General, Injectables, Business & Regenerative Aesthetics)

- Access to our IA Injectable Live sessions (Injectable Zoom sessions led by Dr Jake)

- Access to weekly IA Hints & Tips (Videos, insights & other injectable education)

- Access to our IA Business Hints & Tips (Videos of business hints and experiences)

- Access to IA Business Insights (Zoom recordings of David doing business coaching with our IA Patrons)

- Access to our growing IA Library of clinical papers, books and resources

- Access to eight IA Webinars

- Business mentoring opportunities with David (30 minutes free for Platinum tier Patrons)

- Shadowing opportunities in clinic with Dr Jake (additional cost)

CONTACT INFORMATION:

Subscribe to IA on Apple Podcasts

Subscribe to IA on Spotify

Other IA links:

Follow IA on Instagram

Sign up as an IA Patron

Visit the IA website

Contact IA

Apply to be a guest on IA

Dr Jake Sloane:

Follow Dr Jake on Instagram

Dr Jake's website

David Segal:

Follow David on Instagram

Our guest:

Follow Cara on Instagram

  continue reading

249 에피소드

Artwork
icon공유
 
Manage episode 325621629 series 2770069
Inside Aesthetics에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Inside Aesthetics 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Episode 166 hosts Dr Cara Mcdonald based in Melbourne, Australia.

Cara is a leading dermatologist who specialises in managing skin cancer, rosacea, acne & cosmetic injectables. She's an international speaker for Allergan Aesthetics and an ambassador for La Roche Posay.

Over the last four years, she's conducted a survey on injectable patients that focusses on an very important question - why do patients like their injector and what drives their decision to stay with them or not?

We explore:

- How the topic and the study came about

- What the challenges were of doing a study during the pandemic

- How the study was designed and how it was organised?

- What the main objectives of the study were

- The key questions in the survey and how the data was captured

- The breakdown of the data

- How any assumptions and biases were managed

- What the primary reason was why patients returned to their injector?

- What’s most important for patients to feel comfortable with an injector?

- What percent of patients felt like they had one specific feature that needed ‘fixing’?

- What proportion of patients wanted to slow down aging but still look natural?

- What proportion of patients love the ‘done’ look?

- Whether patients are truly happy to invest in the best quality treatments & results

- What proportion of patient aren’t happy with their appearance, even after treatments?

- A formula for calculating how much trust you can gain from your patients

- A suggested model for how consultations might be done by injectors

IA PATREON:

Did you know that we have an online injectable education and business mentoring service called IA Patreon? Get access to the following benefits (depending on your tier):

- Access to four IA Whatsapp groups (General, Injectables, Business & Regenerative Aesthetics)

- Access to our IA Injectable Live sessions (Injectable Zoom sessions led by Dr Jake)

- Access to weekly IA Hints & Tips (Videos, insights & other injectable education)

- Access to our IA Business Hints & Tips (Videos of business hints and experiences)

- Access to IA Business Insights (Zoom recordings of David doing business coaching with our IA Patrons)

- Access to our growing IA Library of clinical papers, books and resources

- Access to eight IA Webinars

- Business mentoring opportunities with David (30 minutes free for Platinum tier Patrons)

- Shadowing opportunities in clinic with Dr Jake (additional cost)

CONTACT INFORMATION:

Subscribe to IA on Apple Podcasts

Subscribe to IA on Spotify

Other IA links:

Follow IA on Instagram

Sign up as an IA Patron

Visit the IA website

Contact IA

Apply to be a guest on IA

Dr Jake Sloane:

Follow Dr Jake on Instagram

Dr Jake's website

David Segal:

Follow David on Instagram

Our guest:

Follow Cara on Instagram

  continue reading

249 에피소드

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