Ep 357 - Crafting Authentic Brand Identities that Stand Out with Anni Valkama

Indie Game Movement - The podcast about the business and marketing of indie games.

RenGen Media, Andrew Pappas, and Game Marketing Strategist에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 RenGen Media, Andrew Pappas, and Game Marketing Strategist 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

8M ago 55:25

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Crafting an authentic brand is crucial for indie games, especially when trying to stand out in a competitive market, but despite the need, it can be a real struggle for developers to define their positioning and know exactly what will cut through the noise. In this episode, we're going to discuss valuable insights on effective branding strategies, drawing from indie studio and publisher examples, and even explore how branding can be paried with marketing and storytelling, to help carve your niche and resonate with your audience. Episode Shownotes Link:

197 에피소드