Paradigm Shift of Healthcare: Expanding the Reach of the Practice


Manage episode 298823861 series 1758628
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For practices to expand outside their local market, they must start with the basics. But while you can update your website content to focus on the fact that you treat out-of-town patients, you often can’t rely on organic search alone to reach out of town patients searching for a specialist. Join Michael and Scott as they discuss how to expand your geographic reach through Facebook and Google ad campaigns, location targeting, and proper evaluation of results. To stream our Station live 24/7 visit or ask your Smart Device to “….Play HealthcareNOW Radio”. Find all of our network podcasts on your favorite podcast platforms and be sure to subscribe and like us. Learn more at

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