#6 - iOS14.5 ATT Rollout: Strategic Shifts for the New Facebook Ad Landscape w/ Tyler Garner


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It has finally happened - Apple has released the iOS14.5 ATT prompt! Listen to our discussion with Tyler Garner, a Facebook & eCommerce marketer we highly respect and admire, as we analyze and discuss the post-rollout landscape of eCommerce and digital marketing.

Tyler also shares some informative tips and insights about how to measure a brand’s success when not all data points are available, what the rollout means for getting back to the customer journey & brand experience, and the key strategic points to focus on in the next 12 months.

We also take a sneak peek into some of the solutions and innovations you’d want to look into, including Facebook’s Instant Experiences, and what it could mean for your business. This is a very illuminating conversation we had with Tyler and we’re glad to share the learnings with you.

For more real-time updates, connect with Tyler:

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Full episode transcript & chapter markers for this episode are available on the Growth & Greatness eCommerce Podcast Buzzsprout page!

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