Artwork

Jasper Ribbers에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jasper Ribbers 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Player FM -팟 캐스트 앱
Player FM 앱으로 오프라인으로 전환하세요!

How to Improve Your Listings’ Search Rank in Airbnb Categories

42:00
 
공유
 

Manage episode 329387256 series 2308493
Jasper Ribbers에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jasper Ribbers 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Airbnb just released the biggest change to Airbnb categories in a decade.

They completely changed the search on Airbnb, leaving everyone wondering how it will affect their listing and if it will still show up.

Kelvin Mah is the founder of Rankbreeze and an Airbnb SEO specialist. Rankbreeze is a listing optimization software that helps you optimize your listings to make sure you show up in the Airbnb search results.

On this episode of Get Paid for Your Pad, Kelvin joins me to explain how Airbnb has transitioned from a destination-focused search to an experience-focused search and what he believes prompted this change.

Listen in as we walk through how you can use additional information in all the areas Airbnb allows to come up in more searches.

Kelvin says, "One of the rules around ranking on Airbnb is fighting the filter because everything a guest does is essentially filtering."


Kelvin shares his insight on how to zoom in and supercharge your listing to get more clicks for MORE BOOKINGS.

Topics Covered

  • How Airbnb is working to shift people's short-term rental investing habits
  • What are the new Airbnb categories and Split Stays feature
  • How to test 3-day minimums to get more Split Stays
  • Does your Airbnb title still play a part in your listing
  • The 2 biggest battles of getting the booking conversion once a user clicks on your listing
  • Why not using photo captions is a missed opportunity for more bookings
  • How to audit the amenities on your Airbnb listing for appearance in more categories
  • How Rankbreeze uses its amenities analyzer to pinpoint the amenities at top-rated properties
  • How Airbnb uses price anchoring to garner more bookings
  • Why NOW is time to get new photos of your Airbnb property
  • How to focus and supercharge your listing to stand out, get more clicks, and more bookings

Connect with Kelvin Mah

Rankbreeze

Resources

The Airbnb 2022 Summer Release: Introducing a new Airbnb for a new world of travel

How Airbnb Personalization Affects Search Rankings Get Paid for Your Paid (Ep 276)

Get Paid for Your Pad Newsletter

Get Paid for Your Pad on Apple Podcasts

Jasper on Instagram

Email jasper@getpaidforyourpad.com

Sponsored By

STR Legends X



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

615 에피소드

Artwork
icon공유
 
Manage episode 329387256 series 2308493
Jasper Ribbers에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jasper Ribbers 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Airbnb just released the biggest change to Airbnb categories in a decade.

They completely changed the search on Airbnb, leaving everyone wondering how it will affect their listing and if it will still show up.

Kelvin Mah is the founder of Rankbreeze and an Airbnb SEO specialist. Rankbreeze is a listing optimization software that helps you optimize your listings to make sure you show up in the Airbnb search results.

On this episode of Get Paid for Your Pad, Kelvin joins me to explain how Airbnb has transitioned from a destination-focused search to an experience-focused search and what he believes prompted this change.

Listen in as we walk through how you can use additional information in all the areas Airbnb allows to come up in more searches.

Kelvin says, "One of the rules around ranking on Airbnb is fighting the filter because everything a guest does is essentially filtering."


Kelvin shares his insight on how to zoom in and supercharge your listing to get more clicks for MORE BOOKINGS.

Topics Covered

  • How Airbnb is working to shift people's short-term rental investing habits
  • What are the new Airbnb categories and Split Stays feature
  • How to test 3-day minimums to get more Split Stays
  • Does your Airbnb title still play a part in your listing
  • The 2 biggest battles of getting the booking conversion once a user clicks on your listing
  • Why not using photo captions is a missed opportunity for more bookings
  • How to audit the amenities on your Airbnb listing for appearance in more categories
  • How Rankbreeze uses its amenities analyzer to pinpoint the amenities at top-rated properties
  • How Airbnb uses price anchoring to garner more bookings
  • Why NOW is time to get new photos of your Airbnb property
  • How to focus and supercharge your listing to stand out, get more clicks, and more bookings

Connect with Kelvin Mah

Rankbreeze

Resources

The Airbnb 2022 Summer Release: Introducing a new Airbnb for a new world of travel

How Airbnb Personalization Affects Search Rankings Get Paid for Your Paid (Ep 276)

Get Paid for Your Pad Newsletter

Get Paid for Your Pad on Apple Podcasts

Jasper on Instagram

Email jasper@getpaidforyourpad.com

Sponsored By

STR Legends X



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

615 에피소드

모든 에피소드

×
 
Loading …

플레이어 FM에 오신것을 환영합니다!

플레이어 FM은 웹에서 고품질 팟캐스트를 검색하여 지금 바로 즐길 수 있도록 합니다. 최고의 팟캐스트 앱이며 Android, iPhone 및 웹에서도 작동합니다. 장치 간 구독 동기화를 위해 가입하세요.

 

빠른 참조 가이드