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Developing a sustainability strategy and advertising your environmental credentials
Manage episode 348676740 series 2813249
FDF에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 FDF 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Putting sustainable and responsible practices at the heart of business activity is now a pivotal requirement for regulators, investors, and other stakeholders. While profit will always be a key indicator of success, it can no longer be the only benchmark and increasingly investors see the correlation between strong sustainability credentials and increased brand value and business resilience.
With this in mind, it is vital that food and drink businesses understand their sustainability risks and opportunities across all aspects of their operations and supply chains and develop strategies, policies, and reporting practices effectively to enhance their impact and brand value. That said, environmental and sustainability claims have been high on the agenda within the food and drink sector for some time, and with the Competition and Markets Authority's (CMA) introduction of its Green Claims Code in 2021 and subsequent action from the ASA, it's even more important that food and drink businesses get it right and avoid exaggerating their environmental credentials.
The FDF Podcast is Sponsored by Clarke Energy
This is a recording from a webinar first aired 15/11/22
145 에피소드
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