Manage episode 275138519 series 2668161
- The importance of having a black Black Friday (no, that’s not a typo)
- Why you need to be able to share your offer in 1 line
- 3 different segments you need to focus on
- Why it’s worth it to spend $ to grow your email list
- [2:58] BFCM best practices.
- [4:58] The most common offers they saw.
- [6:44] The best way to package up your offers.
- [10:00] Where you should focus in the weeks leading up to BFCM.
- [14:21] A hack to help you figure out which products your customers want discounts on.
- [15:39] Why you should be aiming to get responses with some of your emails.
- Data on 435 of the Best Ecommerce Holiday Campaigns: 10 Strategies & 745 Examples with Downloadable Screenshots
- Aaron Orendorff on Twitter
- Dave Gerhardt on Twitter
- The Ecommerce Marketing Show Home