EP168: Back to Basics: The Temperature of Your Fan Base

55:11
 
공유
 

Manage episode 286923284 series 1407248
Player FM과 저희 커뮤니티의 Kyle Lemaire 콘텐츠는 모두 원 저작자에게 속하며 Player FM이 아닌 작가가 저작권을 갖습니다. 오디오는 해당 서버에서 직접 스트리밍 됩니다. 구독 버튼을 눌러 Player FM에서 업데이트 현황을 확인하세요. 혹은 다른 팟캐스트 앱에서 URL을 불러오세요.

Fans don't exist in a vacuum. Each and every fan is on a journey with the artists they enjoy. While this idea may seem like common sense, it's an often missed and important concept when marketing your music.

On this episode of Creative Juice, Corrin and Jack go back to basics to discuss the various temperates of fans in your audiences and how that will inform your marketing! Learn the differences between cold, warm, and hot audiences and the strategies that you can use for each of these traffic temperatures to grow your fan base.

Whether you're diving into advertising for your music for the first time, working an organic angle, or a mix of both, this episode is a must listen to give your strategy focus!

DISCOVER:

  1. How to Define Traffic Temperature as a Musician

  2. Where to Find Your Cold, Warm, and Hot Audiences

  3. How Paid Traffic and Organic Traffic Cold Audience Campaigns Differ

  4. Why You Should Aim To Engage Your Warm Audiences with Content

  5. What Types of Ads to Try for Hot Traffic

RESOURCES:

Tap into strategies for ALL traffic temperatues inside INDIEPRO

EP 165: Direct Response Vs Madison Ave Style Marketing

DigitalMarketer Brings The Memes

Looking to expand your team or bring on an agency in the 2021? Apply to work with IndieX!

176 에피소드