EP166: The Evolution of Sync Licensing with Mark Eckert


Manage episode 285115440 series 1407248
Player FM과 저희 커뮤니티의 Kyle Lemaire 콘텐츠는 모두 원 저작자에게 속하며 Player FM이 아닌 작가가 저작권을 갖습니다. 오디오는 해당 서버에서 직접 스트리밍 됩니다. 구독 버튼을 눌러 Player FM에서 업데이트 현황을 확인하세요. 혹은 다른 팟캐스트 앱에서 URL을 불러오세요.

We get a LOT of questions from Indies about sync licensing. Sync is a powerful revenue stream for many artists and producers, but it carries an air of mystery for many Indies. How do you start to explore the opportunities in sync licensing and tap into it as a revenue stream?

In this episode, Jack is joined by our friend Mark Eckert, a producer, drummer, and the owner of music licensing company THATPITCH! We unpack the history of the music business and sync, how Mark started THATPITCH to fill a void in the industry, the evolution of sync licensing, and what Indies need to know to gain a competitive advantage in sync.

If you're looking to tap into sync licensing, this episode demystifies some of the nuances of sync as Mark shares his knowledge and experience from helping producers make over $20k per month in sync!


Why the music and film industries have been tied together from the beginning

How tech is causing massive disruption and evolution in sync licensing

What gaps in sync Mark looked to fill with THATPITCH in order to help producers

What the decentralization of the music industry means for sync

Where the music industry is missing out in sync and how Indies can gain a foothold

177 에피소드