EP163: Backplanning Your Music Marketing For a Successful 2021

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Player FM과 저희 커뮤니티의 Kyle Lemaire 콘텐츠는 모두 원 저작자에게 속하며 Player FM이 아닌 작가가 저작권을 갖습니다. 오디오는 해당 서버에서 직접 스트리밍 됩니다. 구독 버튼을 눌러 Player FM에서 업데이트 현황을 확인하세요. 혹은 다른 팟캐스트 앱에서 URL을 불러오세요.

A new year is here and we're looking forward to 2021 being a year FULL of massive success for Indies. What better way to ensure success in your music career than some new year strategic planning!

In the first Creative Juice episode of 2021, Corrin and Jack run down the process of backplanning your music marketing from epic goals, overall marketing campaign KPIs, and ad campaign objectives! You'll learn how we break down objectives for artists of all sizes for album releases, recurring single drops, and everything in between.

If you're gearing up to make this year THE YEAR for your music and want to avoid getting overwhelmed in the process, this episode was born just for you!

DISCOVER:

-Why defining larger goals clarifies the bite-size pieces of your marketing

-What to consider when it comes to your ad campaign objectives

-How to think about secondary KPIs in your marketing and why it's critical for your momentum

-What a "singles first" approach to long-term strategy might look like for you

PLUS: A sneak peek at goal setting from our upcoming Promotional Planning training

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