Episode 122 - Innovation in Convenience

CPG & CBD University Podcast

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iSee Store Innovations is a design and manufacturing company that develops innovative retail solutions for the convenience store and grocery industries. Melissa Vonder Haar is the Marketing Director and joins this episode to discuss her family’s history in the convenience store industry and how her father, Joe Vonder Haar, founded iSee Store Innovations and how the company has helped reshape the look and feel of convenience.

Vonder Haar details how stores can stay innovative with products and cater to the ever-changing shopping habits and trends of consumers. Plus, she discusses how cannabis products are a natural fit for the convenience industry given their long history with age verification purchases of tobacco and alcohol sales.

We wrap our episode discussing everything from baseball to Vonder Haar’s internship with Saturday Night Live and her award-winning chili creations.

Learn more about iSee Store Innovations at www.iseeinnovation.com.

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