Manage episode 340819514 series 3354004
If someone just talks about themselves all the time it's boring and you switch off.
So why would it be any different for our own B2B marketing?
To connect with buyers in a more impactful way, making your clients the heroes of marketing stories could well be the key.---------- Win Clients With Case Studies - Presented by James Rostance Podcast Website: https://www.casestudies.uk Do You Need A Video Case Study Producing?: https://www.storyhero.uk