Bootstrapped to VC


Manage episode 287723044 series 21855
Player FM과 저희 커뮤니티의 Brian Casel, Jordan Gal and Bootstrapped Web 콘텐츠는 모두 원 저작자에게 속하며 Player FM이 아닌 작가가 저작권을 갖습니다. 오디오는 해당 서버에서 직접 스트리밍 됩니다. 구독 버튼을 눌러 Player FM에서 업데이트 현황을 확인하세요. 혹은 다른 팟캐스트 앱에서 URL을 불러오세요.

Officially a year after the pandemic started, Brian and Jordan do a bit of reminiscing and chatting about vaccine news before diving into updates about work. Not to mention, Jordan gets his first real haircut of the year.

On the business front, things are moving (slow and steady) for Brian. ProcessKit has accumulated a decent amount of data which means that he can start making data-driven decisions for the business. While ZipMessage is still new and in the early stages of the process. Jordan talks about the change in his mindset from Carthook to his new project. Meanwhile, Brian talks about delegating tasks, what it means to “hire to collaborate,” and the things he’s doing in order to build his rhythm with ProcessKit and see progress.

Here are today’s conversation points:

  • The shift in temperance about the ongoing pandemic
    • Vaccines and vacations
  • Changing your mindset: going from bootstrap to VC
    • How that affects your appetite for risk
  • Delegating tasks to people now and hiring to collaborate
    • Hiring freelancers
    • Finding talented people who don’t want to be full time employees
    • Stories (success and otherwise) with freelancers
  • New trends with sales since Jordan started Carthook
    • What do you do with marketing, prelaunch?
  • ProcessKit updates
    • In-app onboarding flow is helping self-conversion
    • Is patience the key?
    • Home page content about customer on-boarding and niches
    • Testing headlines and swapping out pages to test data and changes in customer trends
    • The possibility of launching a new version versus launching new features








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