How To Get More Website Traffic Without Feeling Overwhelmed | Episode 62

A Counselors Journey To Private Practice

Welcome to A Counselors Journey To Private Practice. I'm your host, Juan.

How important do you think website traffic is? Remember, website traffic is literally like cars coming to your business but in the online space. I believe a website gives you credibility. People tend to trust a company more when they have an online presence. Whenever you are looking to go somewhere or try something new, what's the first thing you do? Look them up online! If that business doesn't have a website, then it's hard to trust them. So, this episode is all about how to increase your private practice website traffic.

Website traffic is critical because it will build your practice and help you serve your community better. There are certain things that you need be to doing to ensure you get enough website traffic. By the end of this episode, you will have strategies that you can put into play. The more people who make appointments with you and read your blogs, the better your community and business will be!

Tip #1

Connect your social media accounts to your private practice website. That's going to boost your search engine optimization. YouTube is a fantastic way to increase your SEO, put out helpful content, and get more traffic to your website. Whenever you do your videos, you can have internal links and backlinks connected to them. When you do that, it tells the online world that you are relevant.

Tip #2

Next, make sure that you craft irresistible headlines. Do your due diligence and get on Google. Use resources to check how your headlines will rank with Google. If you haven't already, I highly suggest checking out the work of Neil Patel. He has a Step-by-Step Guide to Writing Powerful Headlines. You can check that out HERE.

Tip #3

Now we are chatting all about long tail keywords. The difference between long tail and short tail is precisely what you're thinking – one is long, and the other is short. For instance, a short tail keyword would be "panic attack." While a longtail keyword would be "how to manage panic attacks at work." These longtail keywords will help people find your website when doing a specific search.

Tune in for more tips about getting traffic to your website!

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