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The Published Author Podcast will teach you how to write a book so that you can grow your business. Entrepreneur, author, and speaker Josh Steimle reveals how entrepreneurs can create exciting opportunities by writing a book and creating a thought leadership system. Enjoy interviews with authors and book publishing professionals, including literary agents, editors, ghostwriters, cover designers, publishers, PR experts, and marketers. Josh Steimle is founder and CEO of the 7 Systems of Influe ...
 
In this podcast, Greenleaf Book Group CEO Tanya Hall discusses all things book publishing, from how to write your book and build your author brand to getting your book into book retailers. Each episode will feature an expert guest, including editors, designers, publicists, and branding strategists.
 
A weekly show for aspiring writers, published authors and readers everywhere. Join Stephanie Rouse, Theresa Stoker, Heather Worsley , Linda Jack Werlein, Pat Woolfe & Nicola Cairncross each week where they'll share guest readings and interviews, along with what they're reading, what they're writing, what it's really like to be a writer. You can join in the weekly "Name the Novel" quiz and find out "What's On The Bedside Table?". If you like what you hear, come and join our community! Firstly ...
 
Publish Your Purpose: An Author’s Journey features the unique relationship between an author and their publisher. This podcast follows author, Mark David Gibson, through the publishing process of his memoir “Served in Silence.” Alongside him you’ll hear from Publish Your Purpose Press Founder and CEO, Jenn T. Grace, as she navigates Mark through this journey. This authentic, empathetic, and at times comedic duo take will take you on the journey from having an idea in your head to holding a b ...
 
The Riff Raff is a writers' community co-founded by authors Amy Baker and Rosy Edwards. The Riff Raff Podcast features interviews with debut authors who offer tips, inspiration and inside advice on the challenges of getting published.
 
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Welcome to Episode 64 of Published. Today we’re talking to Greenleaf’s General Counsel, Guy Muller, about the biggest legal issues he sees authors face and why it’s important to keep an eye out for them when working on your book. Guy explains each of these legal concerns, why they matter, and how you can avoid them in your writing to stay out of tr…
 
This episode focuses on finding the time to write your book when you’ve got a demanding schedule, and why it’s worth doing so despite the demand it places on your time. Like any significant undertaking that’s worthwhile, writing a book requires focus and a plan—but the end result can be life changing. Let’s face it: writing a book is hard. If you’r…
 
Anjanette “AJ” Harper has ghostwritten over 100 books (!) and is the writing partner for Mike Michalowicz, and together they’ve written six books, including Profit First, The Pumpkin Plan, Fix This Next, and their latest, Get Different. After all that, she finally decided to write her own book, Write a Must-Read: Craft a Book That Changes Lives—Inc…
 
How do I price my book? How do I become a bestseller? How do I know if I can trust a publisher with my work? What do publishers look for when evaluating submissions? If these are questions you've had as an author, this is the episode for you. Today, our in-house publishing consultant, David Endris, has compiled some of the most common questions he …
 
Today, I'm speaking with one of Greenleaf’s editors, Lee Reed Zarnikau. Lee will tell us how to piece together a memoir and give us her insights into the dos and don’ts of memoir writing from an editor's perspective. If you’re someone with an interesting life story, you may have been told by friends and family that you should write a book. But many…
 
Goodreads is well known to many readers as a great place to find book reccommendations and reviews, but today we’re going to talk about how it can also be a great tool for authors. New authors may not realize that Goodreads has a robust Author Program that you can use to run giveaways, interact with your readers, and advertise your books. In this e…
 
Peter Winick is the founder and CEO of Thought Leadership Leverage. For the past two decades, he’s helped individuals and organizations build and grow revenue streams through designing and growing their thought leadership platforms as well as acting as a guide and advisor for increasing business to business sales of thought leadership products. His…
 
Kim Whitler is a Professor of Business Administration at the University of Virginia's Darden School of Business and the author of "Positioning for Advantage: Techniques and Strategies to Grow Brand Value". Kim spent nearly 20 years in the private industry in strategy and marketing roles at Procter & Gamble, as the general manager of the Breakfast D…
 
If you’ve read Gary Chapman’s book The 5 Love Languages, then The 5 Languages of Appreciation in the Workplace is the business/workplace version. Co-authored by Chapman and today’s guest Dr. Paul White, The 5 Languages of Appreciation in the Workplace is all about improving workplace relationships by learning your coworkers’ language of appreciatio…
 
Ed Brenegar is a keynote speaker and leadership consultant focused on teaching people to become people of leadership within their workplace and social circles. He’s worked with senior executives for 30 years and authored ‘Circle of Impact: Taking Personal Initiative To Ignite Change’. Using his proprietary Circle of Impact model, Ed provides the to…
 
Mareo McCracken is the Chief Revenue Officer at Movemedical where he guides sales, marketing, and customer success efforts. Prior to this, he was the top-performing salesperson at multiple companies in various industries including financial services, marketing, logistics, manufacturing, and commodities. And he’s now the new author of the book Reall…
 
The old saying goes “never judge a book by its cover,” but of course, we all know in the book industry that is exactly what happens. An eye-catching cover is key to attracting a reader and making sure your book is taken seriously. Today, I'll speak with Greenleaf’s Art Director, Neil Gonzalez, about book design elements and why a well-designed cove…
 
Adriana Monique Alvarez is the CEO and Founder of AMA Publishing, where she teaches women how to start highly profitable publishing companies. She’s the author of 15 books (and counting) including How To Start A Six Figure Publishing Company: A Guide for Ambitious Female Entrepreneurs Who Are Ready to Transform a Formerly Male-Dominated Industry. I…
 
Ben is the author of Your Number’s Up! Getting a grip on Data and Measurement to accelerate your Direct to Consumer ecommerce sales. Ben is highly qualified to write this book, having held global roles with leading marketing technology companies like Unica, Chordiant, smartFOCUS, and Pitney Bowes Software, as well as leading the data charge at big …
 
Allison Williams is an editor, book coach, and speaker, and she’s the author of Seven Drafts, Self-edit like a pro from blank page to book. She has edited & coached writers to publication with Big Five, literary, and indie presses. Her own writing has appeared in the New York Times, and on National Public Radio and CBC-Canada. A former circus acrob…
 
Curt helps entrepreneurs and wannapreneurs design, manifest, and grow their freedom businesses. For 25 years, he has counseled small businesses, entrepreneurs, as well as some of the largest corporations and associations in the country. He’s built three profitable businesses, including a 7-figure PR and ad agency. In this episode, Curt talks about …
 
Matt Beaudreau is the founder of multiple Acton Academy campuses and author of Collaborative Homeschooling. He’s also the founder of Apogee and host of The Essential 11 Podcast, as well as an international keynote speaker. In this episode, Matt explains his philosophy of education and how he went from being a public school teacher to trying to find…
 
James is the founder of Sweet Fish Media, a podcast agency for B2B brands, and Showcase, a SaaS product for podcasters. He's also the Executive Producer of two podcasts: B2B Growth & Young Married Christian. James published Content-Based Networking to show how you can use the content production process to connect with clients, partners, mentors, an…
 
Welcome back to Published! In this episode we talk to Erin Brown, the executive editor at Greenleaf Book Group. She discusses the key to writing a book outline, what a book outline template might look like for a new author, and how to approach writing an effective book outline for both fiction and nonfiction. If you're embarking on your author jour…
 
Kate is a “tech humanist” and the author of A Future so Bright as well as three other books. She speaks globally to audiences about how data and emerging technologies like AI are shaping the future of human experiences, and she’s addressed organizations like Google, IBM, Coca-Cola, Colgate, Cambridge, Yale, and audiences of world leaders at the Uni…
 
Special Episode: Today's episode is about Ron Coury's recent memoir. We generally don't interview people about memoir-type books on the Published Author Podcast, but Ron's story is an interesting one and he has some great advice for anyone looking to publish a book. After retiring from the U.S. Marine Corp, Ron Coury became an entrepreneur in Las V…
 
Peri is the author of Leadership Flow: The Unstoppable Power of Connection. She’s also a coach, consultant, herbalist, and leadership educator. Working for years in the field of wilderness-based leadership, she ran her own leadership school in Colorado, as well as in South Africa and Bulgaria, and has worked with clients in private, governmental, a…
 
Dave Chesson became an author as a way to spend more time with his family. As he developed expertise writing, publishing, and marketing books, he shared lessons learned on his Kindlepreneur.com website, which eventually became his main focus. In this episode, Dave shares his author journey, how he started Kindlepreneur, as well as some of his top t…
 
How do you come up with the right idea for your book? How do you make sure that idea is irresistible? In this episode, Tamsen shares answers to those questions, taken from her book Find Your Red Thread: Make Your Big Ideas Irresistible. Her strategies and tactics are the same ones she’s used to work with organizations like Johnson & Johnson, Harvar…
 
What will convince your customers to work with you, talking about their problems or about your solution? Ari Galper, the world’s top authority on trust-based selling, says it’s all about the problem. Think about it—if someone trusts you enough, you could say, “I’ve got the solution to your problem, let’s sign you up,” and you wouldn’t even need to …
 
While her new book, Selling Like We’re Human, isn’t about trademark issues, it was a trademark dispute the Swiss Sarah Santacroce got dragged into that led to the title. In this episode, you’ll hear how Sarah chose her first title and then had to rebrand her book, herself, and her business received a letter from a US-based trademark lawyer (those d…
 
For our final episode of the year, we have two guests, Corrin Foster, Greenleaf’s Director of Branding and Marketing, and Kesley Smith, Greenleaf’s Director of Business Development and Corporate Communications. Today we’ll talk about top book marketing and author branding tips and trends for the coming year.…
 
Bard Press only takes on one new book project per year, but when they do, they blow it out of the water with bestsellers like The ONE Thing by Gary Keller and Jay Papasan or Jeffrey Gitomer’s Little Red Book of Selling. Bard Press is managed by Todd Sattersten and in this episode, he’ll talk about how his publishing company chooses who to work with…
 
Do you need to hire an editor for your book? (short answer = YES) When should you hire an editor? What kind of editor(s) should you hire? How much will it cost? These are just some of the questions Carolyn Roark, developmental editor, ghostwriter, and book coach, answers in this episode. If you’ve got questions about hiring a book editor, this is w…
 
Jose is the founder of Value Prop Interactive, a consulting firm he started over 15 years ago, and the creator of the "Revenue Throughput System", a process that diagnoses the volume and velocity at which a business converts opportunities into revenue. He’s an adjunct Professor of Marketing with the Villanova University MBA program and author of Va…
 
We’re all born creative and capable of achieving incredible things—that’s just part of the message Nir Bashan shares in this episode, as he talks about his book The Creator Mindset (McGraw/Hill, 2020). Nir has worked with Hollywood and music stars like Woody Harrelson and Rod Stewart as well as companies like AT&T, Microsoft, Ace Hardware, NFL Netw…
 
Andrew is a prolific bootstrapped startup marketing expert who has driven three VC-backed startup exits, and dozens of successfully funded startups. In this episode, Andrew talks about his new book, The Startup Growth Book: 50+ Proven Ways to Scale Your Business Without a Marketing Budget, and how he’s applying the lessons from the book to market t…
 
Today, I’ll speak with Texas Book Festival’s literary director, Matthew Patin. Matt will tell us all about the Texas Book Festival and how independent authors can get involved.저자 Tanya Hall
 
Kristine Carlson is a New York Times bestselling author and renowned speaker recognized worldwide for the global success of The Don’t Sweat the Small Stuff book series she co-authored with her late husband Dr. Richard Carlson. Her memoir has become a Lifetime movie starring Heather Locklear titled, Don’t Sweat the Small Stuff: The Kristine Carlson …
 
Adam Houlahan’s first book, Social Media Secret Sauce, launched his speaking career and helped him build a strong personal brand and platform. When Adam decided to launch his LinkedIn Agency, he already knew he was going to write a book to help him grow it. In this episode, you’ll hear how the book’s reception outstripped his expectations and has a…
 
Today I'll speak with Susan Wittig Albert, the author of the popular China Bayles Mysteries, the Darling Dahlia Mysteries and many other must-read books spanning the mystery, historical fiction, and nonfiction genres. As well, Susan will tell us all about her own writing process while offering advice to new authors who might be considering writing …
 
“I know my book isn’t going to be a bestseller,” Drew says. So why did he write it? Because although his book targets B2B chief marketing officers, a small, niche audience, all Drew has to do is attract the attention of a small slice of that audience to produce massive success for him and his agency. In this episode, Drew drops a mountain of helpfu…
 
Today, I’ll speak with Greenleaf’s Digital Media Strategist, Sam Ofman, about book publicity and how it has changed in recent years. Sam will tell us about the impact a strong PR campaign can make for an author and their book, and how you can get started on your PR efforts.
 
Jason Falls leads digital marketing strategy at Cornett, a full-service advertising agency based in Lexington, Kentucky, which was named the Southeast’s Small Agency of the Year by Ad Age in 2021. He’s also the author of the new book, Winfluence: Reframing Influencer Marketing to Ignite Your Brand. It’s a slam-dunk to say almost every founder or CE…
 
Ken has been in the publishing industry for more than five decades and has helped hundreds of executives, entrepreneurs, and others to become thought leaders. In this episode Ken talks about how he came to the conclusion that every thought leader needs a book, as well as how he became an author himself. Listen in for some great tips on why and how …
 
Drawing from his military service to a PhD in Philosophy, Charlie Gilkey teaches entrepreneurs, small business owners, and professional creatives how to get stuff done. In this episode Charlie talks about how his first book, The Small Business Lifecycle: Taking the Right Steps at the Right Time to Grow Your Small Business, wasn’t the first book he …
 
As a young girl, Lisa was a slow reader but knew she wanted to be a writer. A career in writing led to coaching others to write nonfiction, and today Lisa’s clients have been featured on Oprah, NPR, Today, Good Morning America, and scores of other media outlets. In this episode, hear about Lisa’s own journey as an author, and learn how she guides h…
 
Dorie Clark was fired by her first literary agent after every publisher she pitched turned her down and told her she needed “a platform.” Not one to back down, when the front door was slammed in her face, Dorie says, “I went in the window instead.” Dorie began pitching business publications to build a name for herself, and through the sale of a bik…
 
Brant Cooper’s front-row seat to the dot-com boom and crash and subsequent experiences with startups led him to write a series of books to help entrepreneurs build more successful startups. More recently, he’s turned his attention to how startups prepare for the long term by making sure they survive the short term with his new book, Disruption Proo…
 
From the Air Force (with time in the First Gulf War and Bosnian War) to an MBA and then a PhD in Leadership, Dr. Tracey Jones has seen a lot, and written about what she’s learned in 10 books (and counting). In this episode she talks about her author journey to her latest book, SPARK: 5 Essentials to Ignite the Greatness Within, as well as what she’…
 
Douglas Burdett isn’t an author, but he’s interviewed 274 of them. Douglas is the host of The Marketing Book Podcast, and in this episode we chat about the experiences he’s had and lessons he’s learned from talking to authors like Seth Godin, Mark Schaefer, Anne Janzer (see Ep. #5), and Jay Baer. How valuable is going on podcasts to an author? (sho…
 
Les McKeown is the CEO of Predictable Success LLC. A renowned speaker, author and advisor on accelerated business growth, Les started over 40 companies in his own right, and has guided hundreds more worldwide. His company, Predictable Success, advises CEOs and senior leaders of organizations on how to achieve scalable, sustainable growth. Their cli…
 
Today I’ll speak with Nick Hutchison, the founder of BookThinkers, an online book community focused on highlighting personal development and growth titles. Nick will tell us all about BookThinkers and how he and his team have built a successful book influencer platform.저자 Tanya Hall
 
A former kidnapping negotiator with the Federal Bureau of Investigation (FBI) is the ideal person to write a book on negotiating. After all, what could be more challenging than negotiating the life of a hostage? Chris Voss did just that, and used his many years of experience in international crises and high-stakes negotiations to launch Black Swan …
 
Michael Zipursky is the co-founder and CEO of Consulting Success, a global leader in coaching and training entrepreneurs. In the past 20 years he’s worked with thousands of clients, and he’s the author of four bestselling books, including last year’s Act Now: How Successful Consultants Thrive During Chaos and Uncertainty. In this interview, Michael…
 
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