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Hello Geeks! Join Jack Monson and top digital marketing thought leaders and franchise executives three times per week for discussions on using social media and new technologies for your business, brand, or franchise. If you enjoy digital marketing as much as you do relationships, this show is for you!
 
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show series
 
There are so many great podcasts out there discussing Franchising. Here's Jack Monson's article from Franchise Update Magazine's Q2 2022 issue. Text version: https://www.franchising.com/articles/whats_in_your_podcast_stack_10_franchise_podcasts_in_a_growing_field.html And if you're attending Franchise Update's FCXC event June 20-23 in Atlanta, let'…
 
May is Mental Health Awareness Month and we’re going to dive into that topic with Felicia Alexander, CRO of TITLE Boxing Club and the co-founder of BoxUnion Holdings. Felicia shares her very personal story of struggling with depression for many years and how boxing & fitness helped her unleash her inner badass. On Saturday, May 21, TITLE Boxing wil…
 
Ron Bender is the Director of Franchise Relations at Threshold Brands and is an advocate for Veterans and for Diversity in Franchising. Ron shares the latest form IFA's Diversity Institute and VetFran including the ongoing missions, trends, and how you can get involved via VetFran.org and Franchise.org. And check out Ron's presentation (and Kilt!) …
 
It’s Franchise Friday and Patti Rother, President of Frios Gourmet Pops joins Social Geek to discuss culture and team building. We dive deep into leadership, coaching, and supporting franchisees in times of transitions. Thanks to Serviceminder, Exults, and AnswerConnect. Social Geek Radio is hosted by Jack Monson.…
 
Kristen Pechacek of MassageLuxe is back to continue the series on the Metaverse for Franchises on Social Geek. We'll focus on Franchise Development in the Metaverse and changes sales pros could see in the near future for everything from franchise expos to discovery days. And ... is the Metaverse a Registration State? Thanks to The Franchise Custome…
 
Welcome to Just Jania, the podcast hosted by Jania Bailey and powered by FranNet Mary Ann O’Connell, President of FranWise, is today’s guest on Just Jania! Mary Ann and Jania discuss helping people move in the direction that’s right for them. They also share advice for new Franchisors trying to replicate success and spot industry trends for the res…
 
It’s Marketing Monday and Tanuj Joshi, co-founder and CEO of Eulerity, takes us on journey into the Metaverse. “One of the dreams of every marketer or executive is that their potential or existing customers can experience their brand in a way curated or designed by the marketers or executives themselves. Metaverse gives a perfect opportunity for br…
 
One of our favorite things to do on many #FranchiseFriday shows this year is catchup with friends from the franchise space who we haven't seen since before the pandemic. Mark and Mary Kay Liston share what they've been up to since retiring from Neighborly ... or as Mary Kay calls it, "graduating!" We discuss how to prepare for what's next, plan for…
 
It’s Marketing Monday and Heather McLeod, CMO of Authority Brands, is back to chat with Social Geek host Jack Monson. Heather shares her story of growing her franchise system’s marketing team from two people to nearly sixty people! We’ll dive deep on structuring marketing roles for multiple brands, how marketing and operations must work together, a…
 
It’s Franchise Friday and Myles Gift, VP of Operations at Wing Zone, joins the Social Geek host Jack Monson to chat about his journey in the franchise business. We’ll dive deep into the struggles, innovations, and triumphs of restaurant operators over the past two years. How is podcasting like running a restaurant? And, is Las Vegas now the center …
 
Welcome to Just Jania, the podcast hosted by Jania Bailey and powered by FranNet Karen Cady, VP of Operations at FranNet is today’s guest on Just Jania! Karen joins Jania right after FranNet’s annual convention, the group’s first in-person gathering post-covid to discuss the enthusiasm and momentum they’ve seen in 2022 in franchising!…
 
It’s Marketing Monday! Marci Kleinsasser, VP of Marketing at Handyman Connection, joins host Jack Monson to discuss the challenges around marketing tech, franchisee marketing adoption, working with vendor partners, and how Marketing and Ops can work together better. We'll also chat a bit about brand awareness via advice on TikTok from franchisees a…
 
It’s Franchise Friday and we’re discussing support systems for both franchisors and franchisees with Chris Wilson of Legacy Franchise Ventures and attorney Tom Spadea. Both conversations were recorded live in Philly at the Franchise Show. Thanks to Serviceminder, Exults, and Citrin Cooperman.저자 Social Geek Radio
 
Welcome to Just Jania, the podcast hosted by Jania Bailey and powered by FranNet! Edith Wiseman, President of FRANdata, is today's guest. Edith and Jania discuss insights on what’s happening with franchisors, what’s driving franchise businesses, and how the supplier community is helping to support the IFA’s mission.…
 
Is your goal generating leads or generating relationships? Recorded live in Las Vegas at MUFC! Karen Booze of AnswerConnect and Derrick Ableman of Northeast Color join Social Geek host Jack Monson to discuss relationship-building. Do you spend time, resources, and sponsorship dollars to generate leads at franchise events or in your other marketing …
 
Erik Huberman is the CEO and Founder of marketing agency Hawke Media and has served 3,000 brands over the past decade. His new book, The Hawke Method, is now a national best seller! Social Geek host Jack Monson welcomes Erik to chat about the importance of branding, common mistakes big brands are making, and our least favorite marketing clichés! Th…
 
Today we’re catching up with Dina Dwyer-Owens, author, motivational speaker, and the former CEO and Chairwoman of Neighborly. Dina recently earned the IFA’s prestigious Hall of Fame Award for 2022 Dina is still speaking to many groups about getting clarity about values. She’s also now sharing a values-planning workbook for free at dinadwyerowens.co…
 
Should your Franchise Brand be on TikTok? “In the absence of information, people will choose something else,” says Maresa Friedman. In Part 2 of our #MarketMonday discussion with after Maresa's standing room only presentation at IFA 2022, we dive deep into TikTok. Is TikTok really so different or is it the same behavior we’ve seen for generations j…
 
Salla is the Chief Marketing Officer at Kiddie Academy. Today we discuss: Building a marketing team.Building trust within the team.Building relationships with your mentors / mentees.And ultimately, building a team of LEADERS. We’ll also dive into Nicole’s interest and expertise with the connection between Psychology and Marketing (spoiler alert: th…
 
Maresa Friedman is back to chat about Automation, AI, TikTok, and more. In Part One of our chat, Maresa shares her ideas that lead to her presentation at IFA 2022 on Marketing and Automation Trends. We’ll discuss how Automation can help Franchises in the current marketplace where talent is so hard to find, and how Marketers can let automation take …
 
Paul Flick, CEO of Premium Services Brands, discusses Multi-Brand Franchise systems. What makes a multi-brand group successful? How do you leverage happy customers to better serve more customers? What kinds of team members and skillsets are critical for this structure? Paul also shares trends he’s watching in franchising and in home service brands.…
 
We had a great time last week at IFA 2022 interviewing Franchisors about what makes a remarkable leader. Thanks to everyone who joined us! Those “Limitless Leaders” podcasts will be available this week at Eulerity.com as well as on Apple and Spotify. We’re keeping the Leadership topic rolling with author Gigi Schweikert, CEO of Lightbridge Academy.…
 
Today it’s a preview of the new Limitless Leaders podcast series from Eulerity recorded live in San Diego this week at #IFA2022. We'll discuss leadership with A-List franchise leaders Catherine Monson, Bob Fish, and Sarah Toney. I don't know if this qualifies as "A Very Special Episode" but it's sure going to be different! Thanks for helping to put…
 
It's #MarketingMonday and we're at #IFA 2022! Will Fraker, VP of Marketing at FranNet, shares how successful franchise development teams are approaching candidates differently now. Massive opportunities are out there, but they won't happen without some innovation and a fresh look at how to get in front of new audiences. Thanks to Xendoo, Northeast …
 
Today we’re talking about the new Franchise mentorship program called 30 Under 30. Joining me are Meg Roberts, CEO and President of The Lash Lounge, and Matthew Gourgeot, Head of Corporate and Business Development at Thryv. Thanks to Xendoo, CareerPlug, and Oneupweb.저자 Social Geek Radio
 
Joining the show today is Adam Chandler, Co-Founder and COO of Eulerity, to discuss In-housing, which is a growing trend for Marketers in the Franchising space. Marketing teams are now more likely to centrally control creative, buying, and reporting. Marketers are also automating many of these day-to-day tasks in order to spend more time on higher …
 
Joining the show today: Sarah Dinan, Director of Construction and Equipment at Wayback Burgers and Derrick Abelman, Marketing Manager at Northeast Color. Developing a successful partnership means more than just providing services but educating and at times challenging the franchise system. Sarah and Derrick give examples of how vendors can be great…
 
Taylor Francois is a serial entrepreneur with a background in law and startups. Coach T helps other entrepreneurs sell more and sell out before they even launch. Today she shares tips on her “Lucrative Pre-Launch” method using content on TikTok, Instagram Reels, and more. Thanks to Eulerity, Northeast Color, and Exults. *** Join Coach T for her upc…
 
Mike McDowell of Social Joey is back for Marketing Monday! Mike has details direct from Facebook about more new restrictions for ad targeting. If your Franchise brand is running ads on Facebook or Instagram, don't miss this conversation! Restrictions will include not being able to target users who interact with groups or people focused on health is…
 
Robert Mitchell is the Head of Franchise Development at Ultra Pool Care Squad. We dive into the deep end of the best ways to reach new candidates in 2022. What’s working? What’s not? And when do you to shift to something new? We’ll cover everything from franchise expos to broker networks to Facebook ads to TikTok videos. Thanks to AnswerConnect, On…
 
Welcome to Just Jania, the podcast hosted by Jania Bailey and powered by FranNet! Jim Canfield, the President of CEO Tools, and the author of CEO Tools 2.0, is today's guest. Jim guides CEOs in building companies that are more successful, easier to run, and take less time per week to lead. He and Jania discuss the latest trends he's watching and th…
 
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